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How to Find a Good Copywriter
If you wish to earn money on the internet, you are going to need a web site. If you want that website to help you bring in money, it must be extremely well written. Unless you are a seasoned copywriter yourself, you will want to employ a copywriter to develope the text for your web site. A great copywriter can help you bring in so much more money than you could hope to see if you tried to compose the copy yourself. Obviously, not all copywriters are created equal. Some are crazily incredibly gifted. Some just wish they had talent and are trying to make a bit of money because someone told them writing online would be easy. Here is how you can know the difference.
Does the copywriter have a website of his or her own? Any copywriter that wouldl ike to write web copy needs to have a web site that houses their biography, their resume, some samples and whatever else they feel the need to share. If the writer has no website, how can they say they can help you with the one you are wanting to put up? Pay attention to the copy on their web site also. If there are several grammar errors and typos, this is not good.
How well do you react to the copy on the copywriter's web site? This involves more than merely noticing grammar and spelling errors. Do you have any sort of emotional reaction to the words on the site? Does it cause you to warm up to the copywriter? Does his or her words make you want to go on reading and find out more about him or her? Does the website copy make you raring to employ them as soon as possible? Does the website copy make you feel like you should get out of there? Does the copy make you mad? These are all very important responses and they merit your attention.
Do some more research on the writer. Seek reviews for the copywriter on third-party websites and online discussion boards. It's highly likely that the only reviews you are going to find on the writer's site are going to be positive. Do a search for the copywriter's name to see if any reviews or testimonials pop up in places that are not run or that cannot be manipulated by the writer. These reviews and testimonials deserve special attention. It is a good idea to ask the writer for references also. You have to actually contact each reference and get an honest opinion about the writer from each person.
See to it that you spend at least a little time browsing the samples supplied by the writer. It is a click for more good idea to request samples beyond those that are displayed on the website. This is especially crucial when you're trying to hire a writer who claims to be an expert in a certain subject. If the writing is unclear and reads like a rewritten Wikipedia article, you should move on.
You have a number of choices available to you when you're trying to find out whether or not to employ a copywriter. It's essential to carry out your due diligence and look beyond the writer as a person and find out what you can about his or her reputation and character.